Privacy Policy
Introduction
Welcome to PeakFit Store ("we", "us", or "our"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.peakfitstore.com and make purchases from us.
Please read this policy carefully. If you disagree with its terms, please discontinue use of our site.
Information We Collect
We collect information that you provide directly to us, information collected automatically, and information from third parties.
Information We Collect
-
Full name and billing/shipping address
-
Email address and phone number
-
Payment information (processed securely via Wix’s encrypted payment system — we do not store card details)
-
Order history and purchase details
-
Communications you send us via the contact form or email
-
Name and email address if you subscribe to our free guide or marketing emails
Information Collected Automatically
When you visit our website, certain information is collected automatically, including:
-
IP address and approximate geographic location
-
Browser type, operating system, and device information
-
Pages visited, time spent on pages, and referring URLs
-
Cookies and similar tracking technologies (see Section 6)
Information from Third Parties
We may receive information about you from third-party services such as payment processors, shipping carriers, and analytics providers used in connection with our website operations.
Information We Collect
We use the information we collect for the following purposes:
-
To process and fulfil your orders, including shipping and delivery
-
To send order confirmations, receipts, and shipping updates
-
To respond to your enquiries and provide customer support
-
To send marketing emails, training tips, and exclusive offers (only with your consent)
-
To improve our website, products, and services
-
To detect and prevent fraud and unauthorised transactions
-
To comply with legal obligations
How We Share Your Information
We do not sell, trade, or rent your personal information to third parties. We may share your data only in the following limited circumstances:
Service Providers
We share necessary information with trusted third-party service providers who assist us in operating our website and fulfilling orders, including:
-
Wix.com — our website platform and payment processing infrastructure
-
Shipping and logistics carriers for order delivery
-
Email marketing platforms (if you have opted in to receive communications)
Legal Requirements
We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).
Business Transfers
If we are involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you via email or a prominent notice on our website.
International Data Transfers
PeakFit Store ships to the UK, United States, Canada, and Australia. Your personal data may be processed and stored in countries outside your own. We take appropriate safeguards to ensure your data is treated securely and in accordance with applicable data protection laws, including the UK GDPR and similar regulations.
Cookies and Tracking Technologies
Our website uses cookies and similar technologies to enhance your browsing experience. Cookies are small data files placed on your device that help us:
-
Remember your preferences and cart contents
-
Analyse website traffic and usage patterns
-
Deliver relevant advertising and retargeting
You can control cookies through your browser settings. Note that disabling certain cookies may affect the functionality of the website. By continuing to use our site, you consent to our use of cookies.
Data Retention
We retain your personal information for as long as necessary to fulfil the purposes described in this policy, unless a longer retention period is required by law. Order and transaction records are typically retained for up to 7 years for accounting and legal compliance. Marketing consent records are kept until you unsubscribe or request deletion.
Your Rights
Depending on your location, you may have the following rights regarding your personal data:
-
Right to access — request a copy of the personal data we hold about you
-
Right to rectification — request correction of inaccurate or incomplete data
-
Right to erasure — request deletion of your personal data (“right to be forgotten”)
-
Right to restrict processing — request that we limit how we use your data
-
Right to data portability — receive your data in a structured, machine-readable format
-
Right to object — object to the processing of your data for direct marketing
-
Right to withdraw consent — withdraw previously given consent at any time
Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
PeakFit Store
Website: www.www.peakfitstore.com
Email: fhmaltdecomm@gmail.com
We are committed to resolving any complaints about our collection or use of your personal data.